How Black Friday works in Mexico

by Rachel Baker on November 24, 2013

Black Friday has become more like Black Week, here in the United States. Here is how Mexico does Black Friday.

It’s another example of just how irresistible American consumer culture is to economies around the globe. Mexico’s version of Black Friday, better known in the country as El Buen Fin (“the good weekend”), wrapped up on Nov. 18 with much success. Eighty-thousand retailers in Mexico City took part in the event, which grossed an estimated 160,000 million pesos ($12 billion) in sales this year, a roughly 10% jump from 2012.

Despite piggybacking on an American tradition, Mexico’s Black Friday has some unique traits:

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