Wal-Mart’s U.S. CEO defends early Thanksgiving Day opening

by Rachel Baker on November 30, 2013

It seems that Wal-Mart is always in the news this time of year. We hear about black friday strikes, food collections for Wal-Mart employees, etc during the holidays, but its surprisingly quiet the rest of the year. Here’s what the US CEO of Wal-Mart had to say about opening on Thanksgiving evening.

Wal-Mart opened its stores at 6 p.m. this year, two hours earlier than last year and smack in the middle of most families’ Thanksgiving dinners. So what does one of its top executives have to say?

CNNMoney spoke with Wal-Mart’s (WMT, Fortune 500) U.S. CEO Bill Simon.

Is shopping the kind of family tradition Wal-Mart wants to perpetuate?

Simon: Our job is to try to anticipate what the customer wants… Having families out, children in the building… gives it a different feel. And it’s one that’s in line with who we are at Wal-Mart. It feels a lot better in the evening than it did when it was early in the morning [on Black Friday].


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